Skip to main content

MyCoE

Graphics

The College of Engineering Marketing and Communications team manages a number of logos, fonts, and guides to help you stay on brand in your digital and print communications.

Logos Colors Fonts

Logos

For information on file formats, please see Notes on Graphics File Formats.

  •    

    UW logos

    University logos in brand colors with logo usage guide and policy.

  •    

    CoE logos

    Sharepoint Multiple formats

    College and W logos in brand colors and different alignments.

  •    

    Department logos

    Sharepoint Multiple formats

    Department logos in brand colors and different blocking.

   

Logo and graphic guidelines

A guide for logo usage on digital assets, print collateral and swag items.

View guideline

Trees on campus with gold leaves during the fall

UW color palette

The color palette is broken down into three sections. The primary colors are most deeply associated with the UW and should be used most often. Accent colors should be used sparingly and not cover more than 15% of any given design. Accent colors may not be used for official University logos. Neutral colors are colors that don’t compete with the primary and secondary palette. They are usually used for text, callout boxes, and borders or lines.

Use color combinations that provide enough contrast between text/graphic elements and backgrounds. See the digital accessibility tab for more information.

See UW Brand Colors for more information including:

  • Color inspirations
  • Digital accessibility
  • Design examples

Primary colors

Husky Purple

Husky Purple

Digital
RGB: 50/0/110
HEX: 32006e

Print
PMS: 2685
CMYK: 93/100/18/21

Spirit Purple

Spirit Purple

Digital
RGB: 51/0/111
HEX: 4b2e83

Print
PMS: 96-8
CMYK: 84/100/0/0

 

Husky Gold

Husky Gold

Digital
RGB: 232/211/162
HEX: b7a57a
HEX (web only): e8e3d3

Print
PMS: 7502
CMYK: 0/13/43/13

Heritage Gold

Heritage Gold

Digital
RGB: 145/123/76
HEX: 85754d

Print
PMS: 871
CMYK: 30/35/60/0

Spirit Gold

Spirit Gold

Digital
RGB: 255/199/0
HEX: ffc700

Print
PMS: 7408
CMYK: 7/21/100/0

Accent colors

Accent Green

Accent Green

Digital
RGB: 170/219/30
HEX: aadb1e

Print
PMS: 2290
CMYK: 40/0/100/0

Accent Teal

Accent Teal

Digital
RGB: 42/210/201
HEX: 2ad2c9

Print
PMS: 3252
CMYK: 68/0/36/8

 

Accent Pink

Accent Pink

Digital
RGB: 233/60/172
HEX: e93cac

Print
PMS: 232
CMYK: 0/87/0/0

Accent Lavender

Accent Lavender

Digital
RGB: 197/180/227
HEX: c5b4e3

Print
PMS: 2635
CMYK: 13/19/0/11

Metallic Gold

Metallic Gold

Print
PMS: 10120

Neutral colors

Black

Black

HEX: 000000

White

White

HEX: ffffff

Gray

Gray

Any tint of gray

UW brand fonts

Download the brand-compliant fonts and follow the guide for headings, subheadings and text.