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MyCoE

Social media

The CoE Marketing and Communication team maintains our central channels (LinkedInFacebookTwitter/XInstagramYouTube) and supports the social media efforts of individual departments through sharing best practices, providing resources and collaboration with departments.

Social media solutions library

How-to resources

  •    

    Content moderation 101

    Sharepoint PDF

    Guidelines for managing comments and reactions from your audience.

  •    

    Style Guide & Examples

    Sharepoint PDF

    Comprehensive style rules, post examples, graphic tips and engagement strategies for social media content.

  •    

    Collaborator Guide

    Sharepoint PDF

    Guidelines for teaming up with CoE social media to boost engagement, expand reach, and unify messaging.

Tools & templates

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    Pre-Publish checklist

    Sharepoint PDF

    A checklist of essential checks for accuracy and quality before you hit publish on a new post.

Giant inflatable husky in front of the library

Partner with College of Engineering Channels

Social media campaigns

Do you have an event to promote, feedback you want to collect, participants you want to sign up, or another goal you’d like to use social media to accomplish?

FIll out this form if you’d like to partner with us on a social media campaign: multiple posts, sometimes (but not always) across different platforms and over a set period of time that makes sense for your audience and goals.

Campaign planning form

Student takeovers

Refer to this cheat sheet for guidelines for a successful student social media takeover - showing our followers a realistic representation of engineering at UW from a student's perspective.

Student Takeover cheat sheet

 

A student taking a selfie with the husky mascot

FAQs

Welcome to the team!

First, check out our Social Media Solutions Library, where you’ll find guides to help you with different aspects of social media.

Next, take a look at some of the other accounts that are on social media.

If you’re creating a new social media account, look at the “How should I start a new social media channel for my department?” in the dropdown below.

Check our Social Media Solutions Library, and if you still have outstanding questions, reach out to cbeason@uw.edu and we can discuss.

We’re always looking to share more content! Fill out our intake form and we’ll work with you to help promote your content.